Insurance.com: “Baby Boomer Trend: Asset-Based Long-Term Care Insurance,” 2012-07-09

The American Association for Long-Term Care Insurance reports that buyers are getting younger, the majority now being under 65.
Low interest rates may be driving the increase as consumers look for ways to get a better return and or use of their funds, and at the very least provide money to their heirs if they don’t need care.
While combination policies have been around for 30 years, only recently have insurers enhanced and repackaged their offerings.